A trademark is your business’ identifier, it protects ownership of your name, logo, tagline, or whatever mark you may use to identify to the consuming public your business’ product or service. The following just a few factors why you need to protect your brand:

Notice

Trademark registration of the mark gives everyone constructive notice of the ownership. In my view, this is among the of, if not the most compelling reason for registering your mark. With notice, a look at doing a look up an identical or similar mark as yours will see that you already own the mark, it is therefore put on notice that its use of similar or similar mark to yours may lead to trademark infringement. 3rd workout party is put on to notice to find a new and different mark. With such notice, registering your mark prevents a potential conflict in earth.

Social Media

Social media is the best way to resource for many people businesses. Customers search for brand names on several social media sites including Facebook, Twitter, and Pinterest. Each social media marketing venue has policies in to combat improper activities including improper marketing. Unfortunately, the practice of a person(s) or entity improperly using another company’s name or brand on social media for financial gain, for example, is not uncommon. Such improper practices can end up with the venue suspending the wrongdoer’s social sites account. Observe venue’s policies for information and facts. However, I have found that this complain the social media site of such wrongdoing and claim that another is definitely your brand without permission, the company administrator responds with a request of proof of ownership of your subject brand. A trademark renewal fees in India Online registration gives compelling proof brand wardrobe.

Brand Loyalty

Registering your mark shows a commitment to your logo and shows clients that pledge. The goodwill that could be developed through such commitment is invaluable to a working.

Cybersquatting

Cybersquatters register domain names that is the same or similar to other parties’ trademarks or known brands with truly the only purpose of selling them (to the rightful owner) a high fee. The Anti-Cybersquatting Consumer Protection Act allows a trademark owner court action and collect damages from individuals who register a website name will be identical or similar to ones trademark.

Trademark Renewals

Trademark registration can continue for as long as you continue while using mark in commerce. Usually are some companies that have registered trademarks which are over hundred years old.

Trademark registration may quit for it doesn’t matter. However, there a variety of compelling advantages of protecting your brand because you protect any other business asset. A trademark is your business’ brand, its identifier. Protect it with trademark registration.